Alex and I are thrilled to share some exciting news with all of you! We’d like to announce the launch of Cultiville’s brand new look, which includes a refreshed logo, a vibrant colour palette, and some great fonts to boost. As we take this next step in our journey, we wanted to give you a glimpse behind the scenes of our rebranding process and share the story of how it all came together.
Why the rebrand?
As Cultiville transitions from our prototype to a brand new website, we realised the need for a complete rebrand to better reflect our growth and aspirations.
Who’s behind the rebrand?
We are pleased to introduce Clara, the newest member of our team, who will be overseeing our socials and creative direction! Clara (@clara.cathary) is a remarkable Graphic Designer specialising in branding and digital design. Her passion for Cultiville’s potential and her meticulous attention to detail made collaborating with her an obvious choice. Clara spearheaded the creation of a brand new logo, logotype, typography, and a fresh colour palette.
How did our brand evolve?
Clara skillfully crafted a minimalist design that seamlessly incorporates symbols representing the city, growing food, and, most importantly, fostering community and relationships through gardening. Choosing the perfect typography that is both friendly and easy to read online further enriched our identity. We also have a brand new colour palette, which is more vibrant but maintains the colours you find in a garden – you can expect to see greens, orange, and even a bit of pink!
This rebrand is like giving our online home a makeover, but the real magic is in how it echoes our values. We want to be a part of something bigger – making our city greener, bringing people together, and helping people grow some good food. Our new look isn’t just stylish but also reflects our dedication to a better, more sustainable future, and to always keep on improving!
How can I be notified when our new site is up and running?
You can be sure to join our waitlist to be one of the first to know when it’s ready! And make sure you follow us on Instagram (@cultiville_app) and Facebook where we’ll be sharing more on our journey with you.
Will I need to create a new account or change my login details on the new site?
No need! All current users will be seamlessly migrated as we roll out the new site. We’ll have a new website, but there is no new domain – we’ll still be the same cultiville.com!
Will I need to follow a new social media account?
Nope–while our style is changing, our social media handles will remain the same.
Can I share my thoughts on the brand revamp?
We’d love to hear from you! Drop us a line at email@example.com with your thoughts.
Thank you for being a vital part of the Cultiville community, and for all the support. We’re so glad to share the beginning of this new chapter with you!
Alex, Clara, and Sophie
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